For artists and creators, a Redbubble shop can be one of the best ways to monetize your art. Platforms like Redbubble allow artists to focus on creating artwork, while Redbubble handles the logistics of turning those designs into products for customers. In this article, we take a deeper look at how Redbubble works and how to sell on Redbubble.
What is the Redbubble Online Marketplace?
Redbubble is an Australian company and the Redbubble website has a simple business model: Independent artists can upload original artwork and Redbubble turns them into products through their print-on-demand process. Customers can browse hundreds of artists and purchase products featuring their artwork at a great retail price. Accounts are free on Redbubble, but they take a percentage of every sale.
What can you sell on Redbubble?
You can sell art on Redbubble and turn it into a variety of different products. Products on Redbubble include pillows, phone cases, wall art, t-shirts, and other items based on custom designs. Artists choose product offering options for clients and Redbubble takes care of the logistics.
Why you should sell on Redbubble
If you are considering opening an online store to showcase your artwork, there are many reasons to consider selling on Redbubble such as:
- Exposure: Redbubble has a huge audience and many successful designers have been discovered outside of the platform
- Ease: Redbubble has a print-on-demand platform that makes it easy to design and ship products to customers
- Convenience: Redbubble takes care of all the details to get items to customers, including shipping and logistics, making it easy for artists to start selling.
- Discoverability: Redbubble products are more likely to appear in search engines, making it easier for customers to find your designs and order your products. Redbubble has excellent reach, especially when it comes to Google Shopping ads.
- Diversity: Redbubble has a wide variety of products that they offer their customers, allowing most Redbubble sellers to quickly expand their product offerings and generate more sales by selling multiple types of products.
How to create a Redbubble shop
How does Redbubble work? And is Redbubble worth it? These are some of the most common questions when starting your own Redbubble shop.
Luckily, it’s pretty easy to start your own Redbubble shop so you can start selling print-on-demand products. You can start your Redbubble shop completely free and get it up and running in no time.
How to create your Redbubble shop.
1. Create a Redbubble account
The first step is to create your Redbubble account and verify your email address. Once your email is verified you can create your own shop on the platform.
2. Upload a cover photo and avatar
Once your account is up and running, you need to start customizing your Redbubble shop. First, upload an eye-catching cover photo showing your artwork and an avatar for your profile. You can make your cover photo a collage of your artwork or choose your favorite pieces. Try a few options to see what works best for your profile.
3. Add payment details
After setting up your Redbubble profile, you will need to enter payment information in order to receive money for a design sold on the platform. You can connect verified PayPal account or bank account to receive money from sold products. No products can be sold if payment details are not available.
4. Start uploading artwork
Once your payment information is set up, you can upload your own designs. You can create designs and upload files in JPEG and PNG format. It’s a simple drag-and-drop process, so you can quickly add your digital art and get your shop up and running. Redbubble recommends uploading high-quality JPEG and PNG files to ensure the art looks its best when printed on various items.
5. Optimize your Redbubble profile
Once your artwork is fully featured on the site, take a moment to optimize your Redbubble profile. Make sure you use relevant tags and keywords to ensure your products show up when customers use the search bar. Your Redbubble listings should include information to attract potential customers, so check out what other artists are doing to boost your profile.
Marketing tips for Redbubble customers
With so many artists on the Redbubble platform, it can be difficult to understand how Redbubble is promoting its artists and products while also tracking sales. While the platform does some marketing, there are other options to generate demand and interest in your products.
1. Promote your offers
Once you’ve uploaded your graphic, it’s time to generate demand. Promote your artwork to your social media followers to sell products. You can direct them to your Redbubble website to increase organic traffic to your site. Encourage happy customers to share their own photos with their own products to show how excellent the quality of the items is.
2. Highlight the relief
Redbubble prints all products through its on-demand businesses, making it easy and convenient for both you and the customer. Especially for items like t-shirts and children’s t-shirts, Redbubble offers a lot of logistical ease with printing on demand. So make sure you promote this aspect of Redbubble’s products to build trust and get more people interested in buying products.
3. Create collections
To attract the ideal customer who will continue to buy your items, you can create themed collections to generate interest. For example, if your artwork has a similar theme or style, you can create a collection hosted in a central location like Redbbuble. It makes it visually consistent while also ensuring that people don’t visit other platforms looking for the products.
How much does it cost to sell on a Redbubble site?
Redbubble sellers do not have to pay for an account on Redbubble. Instead, when a product sells on a Redbubble site, the platform takes a percentage of the purchase price.
Is Selling on Redbubble Profitable?
Selling on Redbubble can be profitable because you don’t have to incur the costs of hosting your own website or printing your own products. Redbubble’s earnings can vary depending on how many products are sold, but most artists can make money by creating designs and selling them on the platform.
What sells best on Redbubble?
There are many types of items that sell very well on Redbubble. Art prints are always a popular option, as are t-shirt options, especially unique t-shirt designs for kids t-shirts. Other products that sell well on Redbubble include phone cases, mugs, and home accessories.